4. Sharing TC SOW with Vendors/Solution Providers/Companies
TC identifies the suitable vendors as per the SOW requirements. The TC SOW is shared with the SOW fit vendors to understand their ability to deliver and past track record.
SOW will be further widened to define the areas where the above specialists will function i.e. Lead generation campaigns, Lead generation campaign management, Lead gen campaign performance analysis and even further to the type of deliverable i.e. classification of generated lead by HQL/ MQL/SQL/ IQL/etc.
Similar SOW will be drawn up with other types of service providers – Telemarketing companies, Email marketing companies, Appointment setting companies, etc. – and only based on the Engagement Model.