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11 Lead Generation Techniques for Software Companies

11 Lead Generation Techniques for Software Companies

by Mrunal Belvalkar | Mar 4, 2019 | Lead Generation | 3 comments

Apart from topping the products and services you offer, investing your time, money and energy in attracting right kind of leads to your website will help you stand out and prosper. But any lead generation strategy is of no use until it isn’t helping you build real...
7 Smart Lead Generation Ideas for Small Businesses

7 Smart Lead Generation Ideas for Small Businesses

by Mrunal Belvalkar | Mar 4, 2019 | Lead Generation

Even as a small business, there is a lot you can do to increase your visibility among the target audience, thereby increasing your sales. Here are some clever lead generation hacks for small businesses. 1. Defining Target Audience (TA) Before you start talking, you...
16 Top Lead Generation Tools for Improved Conversions

16 Top Lead Generation Tools for Improved Conversions

by Mrunal Belvalkar | Jan 4, 2019 | Lead Generation

Creating a website and social media profiles might be enough to make your presence felt in the market but to generate leads for your business and convert them into monetary profit will be challenging and will need additional consistent efforts. Though there is no...
Successful Lead Generation Part 2 – How to Select the Best B2B Lead Generation Company to Work With

Successful Lead Generation Part 2 – How to Select the Best B2B Lead Generation Company to Work With

by Bob Samuels | Dec 8, 2018 | Lead Generation

With ambitious goals come big checklists, and the need to partner with solution providers you can delegate certain tasks. The benefit of doing this is not only the fact that you can move faster and make better use of your resources, but that everyone involved in...
Successful Lead Generation Part 3 – On-boarding Your Best-of-Breed B2B Lead Generation Vendor

Successful Lead Generation Part 3 – On-boarding Your Best-of-Breed B2B Lead Generation Vendor

by Bob Samuels | Dec 8, 2018 | Lead Generation

It is one thing finding the perfect lead generation solution provider to enter into a partnership with, and completely another making the partnership work, such that it is fruitful to both parties, or rather all parties involved. The same is true with hiring a lead...
Successful Lead Generation Part 1 – Two B2B Lead Generation Vendors May Be Better than One

Successful Lead Generation Part 1 – Two B2B Lead Generation Vendors May Be Better than One

by Bob Samuels | Dec 8, 2018 | Lead Generation

The first step of initiating a marketing campaign is generation of leads. Before you get to this step, you must have a defined target audience, thorough and well-researched sales material, and approval of the budget you have quoted for your campaign. Only a campaign...
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